Shubhankar Mishra's News Book Sets Off a Digital Revolution: A Fresh Wave of Information and Entertainment
News Book has achieved remarkable milestones, surpassing 15/16 million views on every platform.
Genia Chadha 
Distinguished celebrity host Shubhankar Mishra is leading the charge in a digital media revolution with the introduction of News Book, a cutting-edge platform that harnesses India's flourishing digital landscape. He sheds light on the constraints of traditional television, championing the freedom and flexibility offered by social media, allowing users to engage with content at their convenience and from any location.
In an exclusive conversation, Shubhankar articulates his vision for News Book, stating, "Our primary aim is to simplify complex topics, catering to a diverse audience, from the common person to a company CEO. We strive to make information easily understandable." He underscores the platform's commitment to unraveling intricate subjects, emphasizing the importance of comprehension and retention.
Mishra's distinctive hosting style shines through in his interactions with celebrities such as Pankaj Tripathi and Anjali Arora, propelling his podcasts to viral success. His approach reveals an unprecedented side of artists, providing audiences with an intimate glimpse into their lives. Mishra attributes the platform's success to values of independence, creativity, and freedom, coupled with an unwavering dedication to hard work and continuous advancement.
News Book has achieved remarkable milestones, surpassing 15/16 million views on every platform. Mishra acknowledges the support received, especially considering the challenges faced during the earlier era of TV channels with limited social media freedom. The platform strives to save users' valuable time while ensuring the comprehension of news through simple language.
As Shubhankar reflects on the journey, gratitude pours forth for the overwhelming love received, indicating a stream of blessings. News Book's soaring success underscores the evolving landscape of media consumption in India, with Mishra at the helm, steering towards informative and accessible content that resonates with audiences nationwide.
